Resumé — Ronan Rooney

WORK

Kroger Product Designer Apr 2019 - present
Delivering exciting, impactful user experiences across Customer Experience and internal Associate Experience teams. Creating simplified, easy to use e-Cart for multiple shopping methods. Improved order modification flow to encourage more items in the cart. First of its kind mobile self check-in for Pickup customers. Merging multiple customer support service tools into a single web interface. Designing the central recruiting site for a nearly half-million person company. Frequently interviewing customers and associates about their experiences using Kroger digital products. At every step of the way, I advocate, teach, and implement accessibility best practices to ensure compliance.

Creative Circle Visual Designer Jan 2019 - Mar 2019
10-week design contract designing a self-checkout service for people to buy workers comp insurance for their businesses. Conducting interviews, multiple rounds of drafts, and coming up with an attractive design aesthetic. Final project took one year to build and shipped exactly as designed without changes, and remains live today.

Pacific Helm Designer Aug 2015 - Dec 2018
Design services for a variety of clients, mostly Target. Leading several significant redesigns of the Target app focused on customer satisfaction and sales, including a new home screen, shopping cart, product pages, and more. Coding interactive Framer.js prototypes for review by Target CEO and executives. Conducting user testing online and live customer intercepts in a Target store to listen to critical feedback.

Black Pixel Designer Jul 2013 - Aug 2015
Mobile app design for clients at ESPN, Starbucks, and others. Crafting strategy, user flow, concepts, animations, and prototypes. Closely aligning with in-house software engineers to produce spec guides, assets, and QA. Building compelling print books, slideshows, and designs for business development pitches.

Apple Store Specialist Jul 2012 - Jul 2013
High-volume sales and customer service in a fast-paced, evolving space. Managing public workshops, running Apple Camp for Kids, and training. Frequently using mobile devices to gather information and help people.

Education

B.A. in Psychology, History, and Religion
Pacific Lutheran University
Completing a triple-major courseload and paying my way through college designing websites for university faculty and departments. 3.82 GPA.

Adobe Certified Expert (ACE)
Photoshop & Illustrator
Proven expertise with Photoshop and Illustrator by passing the ACE (Adobe Certified Expert) exam. Rigorous exam covering wide range of application features, tools, and technical knowledge.

IAAP Certified Professional in Accessibility Core Competency
Passing the International Association of Accessibility Professional (IAAP) exam demonstrating competencies designing for people with disabilities, assistive technology, universal design, and laws around accessibility.

Skills

Product Design
User Research
User Experience
Visual Design
Interactive Prototypes
Flow Charts
Information Architecture

Software
Figma / Sketch
Adobe Creative Suite
Microsoft Office Suite
Keynote

Languages
HTML5
CSS
CoffeeScript